The inaugural meet on March 16 is backed by SportsShoes.com and can contain makes an attempt to interrupt each British and European 5km data

Plans have been introduced for the inaugural SportsShoes.com Podium Competition, a neighborhood operating and model exhibition occasion which shall be held on March 16, 2024.

Going down at New School Leicester, there shall be roughly 1,000 runners and a couple of,000 spectators attending, making it the biggest SportsShoes.com Podium occasion organised so far.

It should contain greater than eight hours of racing, ranging in format and distance over the course of the day. The entire prize fund shall be an unbelievable £30,000.

SportsShoes.com Podium Competition has been set as much as cater for athletes of all talents, starting from junior ranges to Olympians.

There may also be makes an attempt to interrupt each the British and European 5km data in each the elite female and male races.

Sam Atkin (Getty)

Sam Atkin and Eilish McColgan are the present official British 5km record-holders with 13:16 and 14:45, whereas Jimmy Gressier and Dominic Lokinyomo Lobalu share the European males’s 5km document of 13:12. Sifan Hassan holds the ladies’s mark with 14:38.

The occasion can have an unique model village which can home Adidas, Puma, Asics, Below Armour, Hoka, Garmin, Saucony, New Steadiness, On operating and Salomon, believed to be the primary of its variety at any neighborhood racing occasion.

The village gives manufacturers with the chance to showcase their merchandise and can function a platform for brand spanking new product and neighborhood activations, in addition to that includes their run crews and model ambassadors.

Alongside the racing and model village, further leisure on the occasion will embrace 10 hours of DJs, bands and dwell leisure.

Zac Seddon collects his prize (Simon Roberts)

It’s the most recent modern occasion created by Podium 5K, enabling additional document makes an attempt and the diversification of operating occasions.

Dan Cartner, Head of Advertising and marketing at SportsShoes.com, stated: “Since Podium 5K was based, it has set a brand new normal for neighborhood operating occasions. Now, with the inaugural SportsShoes.com Podium Competition, we’re taking it to the following degree.

“This shall be one thing the operating neighborhood has by no means seen earlier than with the quickest runners competing for the largest prize pot ever seen in a home operating occasion.

“It’s nice to additionally welcome our model companions to exhibit in our first-ever model village to showcase their newest product activations to occasion attendees.

“The occasion will actually be an unmissable alternative and is one other instance of us breaking the mould for our model companions and the athlete neighborhood.”

Marc Scott (Podium 5km)

Since its launch, Podium 5K has organised greater than 45 non-profit races for affiliated and non-affiliated athletes expanded to incorporate occasions in London, the Midlands and Wales.

Sportsshoes.com Podium Competition race supervisor, Chris Barnes, stated: “It’s a really thrilling prospect to have all of the manufacturers come collectively for one massive occasion.

“We stay up for welcoming them to SportsShoes.com Podium Competition and hope to see some record-breaking race motion throughout the day from the runners participating.”

Bradford-headquartered SportsShoes.com was established in 1982 and affords clients greater than 17,000 merchandise from 150 world operating and out of doors manufacturers.

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